Training categories Archives: Weeksessions

TRAINING ACADEMY MEETING II

Dear Team,
here you can find some information we show you during last training meeting.
Please share these info with your ambassadors and use for doing morning sessions.

TRAINING ACADEMY MEETING

Hi all,
here you can find some information we show you during last training meeting. Please share these info with your ambassadors and use for doing morning sessions.

Fits

basic level 
WEEKGOALS 

The goal of this sessions is for the ambassadors to learn the basic fits of the mens and womanscollection.

  • At the end of the week all the ambassadors will know the general fits of the mens and womanscollection.
  • The ambassadors have learend different bodytypes and now how to apply different fits to these body types
  • At the end of the week the ambassadors will be able to use the correct terminology for the existing fits in the mens
    and womenswear collection.


SESSION #1 (checking knowledge)

GOAL
Being able to describe and recognise characteristisc of the fits show fashion knowledge and improve your level of service and engagement with the customer.  This session is about recognising fits and being able to point out the specifics of the fit.


HOW
This exercise takes place on the shop floor. Choose a product group you want to focus on during this session ( pants, jackets, knits shirts) and hang out a selection of them in differnent fits. The ambassadors take turn in discribing what they see focusing on the fit. Continue until all garments have been described.


DO
Read all the steps and collect what you need. Pick out the differnent garments that you want described. Look at the document FITS MEN and FITS WOMAN.

  • Give a short introduction to the team and explain the goals.
  • The ambassadors take turns in describing the garments. Ask them to name the fit and the specifics of the fit. (On what specifics can you recognise this fit?)
  • Repeat until all garments have been discussed.

RECAP
Summarise the morning session what went well and what didn’t. Explain the value and importance of using terminology within the team and to the customers.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Also start with these reflections the next morning.


TIPS
practical: If there is time left then start with an other productgroup. 


FOLLOW UP
Advise to read the document FITS MEN and WOMAN. Repeat this session with different fits and practice on the shop floor. 



SESSION #2 (giving information)

GOAL
Repeat the steps taken in the last morning session and start the day with a summery of what happened in the last session. Yesterday’s sessions was about being able to describe fits and recognise characteristics of the fits. Today will be about giving an insight of the exisiting fits in the collection.


HOW
This exercise takes place on the shop floor. The Captain will have prepaid a number of garments of the men collection with different fits. The captain will tell the ambassadors why this fit is called this way by showing the different specifics.

DO
Lay down the fits before the ambassadors and take them trough the specifics. Go trough them slowly.  Leave room for questions. Read all the steps and get the items you need. Prepare the information by forehand and prepare for questions. Look at the document FITS MEN.

  • Give a short introduction to the team and explain the goals.
  • Then evaluate the items.
  • Answer all the questions of the ambassadors.

RECAP
Summarise the morning session what went well and what didn’t. Explain the value and importance of using terminology within the team and to the customers.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better?


TIPS
advanced: make post-its and let the ambassadors stick the papers on the right fits and the characteristics. Let the ambassadors take notes. 


FOLLOW UP
Repeat this session with different fits and practice on the shop floor. 



SESSION #3 ( giving information)

GOAL
Repeat the steps taken in the last morning session and start the day with a summery of what happened in the last session. Yesterday’s sessions was about being able to describe fits and recognise characteristics of the fits. Today will be about giving an insight of the exisiting fits in the collection.


HOW
This exercise takes place on the shop floor. The Captain will have prepaid a number of garments of the womans collection with different fits. The captain will tell the ambassadors why this fit is called this way by showing the different specifics.


DO

Lay down the fits before the ambassadors and take them true the specifics. Go through them slowly.  Leave room for questions. Read all the steps and get the items you need. Prepare the information by forehand and prepare for questions. Look at the document FITS WOMAN.

  • Give a short introduction to the team and explain the goals.
  • Then evaluate the items.
  • Answer all the questions of the ambassadors.

RECAP
Summarise the morning session what went well and what didn’t. Explain the value and importance of using terminology within the team and to the customers.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
advanced: make post-its and let the ambassadors stick the papers on the right fits and the characteristics. Let the ambassadors take notes. 


FOLLOW UP
Repeat this session with different fits and practice on the shop floor. 



SESSION #4 ( giving information)

GOAL
The ambassadors will learn different bodytypes and how to apply different fits to these bodytypes. By knowing fits you should know the bodytypes and how to dress them by using the right fit for it.


HOW
Explain to them differnent bodytypes. do this by showing them the drawing fro the document BODY TYPES. Tell the ambassadors how to recognize them, and what fits are best for the bodytype to accentuate the best and what fits make them worse.


DO
Read all the steps and get the items you need. Prepare the information by forehand and prepare for questions. Look and print the document BODY TYPES. Know the bodytypes by forehand.

  • Give a short introduction to the team and explain the goals.
  • Then tell the team about the different body types.
  • Answer all the questions of the ambassadors.

RECAP
Summarize the morning session what went well and what didn’t. Explain the value and importance of using the knowledge of the bodytypes and matsching the right fit in an advice.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it through the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
practical:  you could use the bodytypes of the ambassador as example. Let the ambassadors take notes.
advanced: only ask questions let the ambassadors tell you what they have learned


FOLLOW UP
Let everybody use the information from this morningsession on the shopfloor. Let them advice customers better with this knowledge. Give tips and guidance were needed.  



SESSION #5 (testing knowledge)

GOAL
This session is to understand and being able to see what defines a certain fit, what does it mean for differnt bodytypes and usong the correct terminology for fits and the recognition of the different fits we offer will strengten service and sales.


HOW
This session will take pace either on the shopfloor or the stockroom. Choose a productgroup and pick out different fits within that group. One of the participating ambassadors will be trying on the differnt garments. The other ambassador will discuss the fit, it’s name and it’s characteristics and on what bodytype it suits best.


DO
Read all the steps and collect the items you need. Know the bodytypes and fits. You can use the additional info on the academy.

  • Give a short introduction to the team and explain the goals.
  • Then evaluate the items one by one.
  • Answer all the questions of the ambassadors

RECAP
Summarise the morning session what went well and what didn’t. Explain the value and importance of using terminology within the team and to the customers.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated?


TIPS
Refresh: this can be done with all all fits and productgroups.
Advanced: start combinations


FOLLOW UP
Let everybody use the information from this morningsession on the shopfloor. Let them advice customers better with this knowledge. Give tips and guidence were needed.  



SESSION #6 (30 min session )

GOAL
Today’s session is about taking all the info giving in the last week and bringing it all together. Repeat the week goals to the team and make your expectations clear. In the recap you will find out together if you have managed to check the boxes. (Check page 1)


HOW
Make teams of two. Everyone will make a set for the other based on body types and fits. Tell them that the set needs to be presented to the rest of the team using only terminology and characteristics like they would do in advising a customer.


DO
Read all the steps. Prepare the information by forehand and prepare for questions. Know all the fits and characteristics by forehand.

  • Give a short introduction to the team and explain the expectations.
  • Let them make sets and prepare the presentation.
  • Let the team take turns in presenting their set and let them answer questions form other team members. If needed fill in the gaps.
  • Answer all the questions of the ambassadors

RECAP
Summarise the morning session what went well and what didn’t. Look if you have managed to reach the goals and what should be adapted or still worked on?

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated?


TIPS
practical: Try not to tell to much but let the ambassador tell everything and by asking questions to the team get a full story. If the team is to big, make bigger groups. 


FOLLOW UP
If ambassadors need more help let them read the document FITS and BODY TYPES practice on the shopfloor alsways give advice based on body type and choose the right fit. 


Team building

basic level 
WEEKGOALS 

The goal of these sessions are for the ambassadors get to know each other and get more comfortable around each other and the store.  At North Sails we expect our ambassadors to have a certain leve of knowledge and skil. in theur interaction with the customers and collegues. Havind said that, a team is not only defined by the level of skill and knowledge, but also by the different personalities and interests.

  • At the end the ambassador will know each others skills and characteristics better and the dynamica in the  team.
  • The ambassadors will know each others style and will know how to intrepid that
  • At the and of the week the ambassadors will have learned how to present themselves, their style and role in the team to their teammates.


SESSION #1

GOAL
This session is an introduction of the week. The session will allow the ambassadors to open up to each other and get more comfortable around each other sharing a personal story.


HOW
The ambassadors have to bring a peronal item with them from home. Their one favourite item they have a story to tell about and represents them as a person. Start yourself and then let everyone take turns tell their story. Be aware of the dynamics in the group and set boundaries of needed.


DO
Tell the team in advance about the morning sessions and what to bring. Bring something yourself to tell about. It is important to show the ambassadors you are also a part of the team.

  • Give a short introduction to the team and explain the goals.
  • Sit down in a circle and go around till everyone has their turn sharing their stories about the item they brought.

RECAP
Summarise the morning session. Are there things about the dynamics that should be changed? Or are you happy with the communication in your team? Ask questions about how the ambassadors feel sharing something personal with collegeus.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better?


TIPS
practical: If the group is to big split it in two and make sure everybody get’s a turn.


FOLLOW UP
Explain the importance of team dynamics on the shopfloor not only for a good working repaltionship but also for the geraral vibe in the store. This is sensable for customers.



SESSION #2

GOAL
This exercise is about getti ng to know each other and each others interests.


HOW
Divide the ambassadors in groups of two. Let them take a few minutes to interview each other with only open ended questions. ( No notes) This must be summerized and persented to the group.

DO
Give a short introduction to the team and explain the goals. Make groups of two. Participate yourself.

  • Then start the interview in groups of two. Everyone must be interview. Ask the right questions to get as musch information as possible.
  • Then summarise the interview and prepare for presentation.
  • Listen to the presentations of the ambassadors the summery must be short and easy to obtain.

RECAP
Summarise the morning session. Are there things about the dynamics that should be changed? Or are you happy with the communication in your team? Ask questions about how the ambassadors feel sharing something personal with collegeus.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better?


TIPS
Practical: with more people make bigger groups. Make sure everyone gets a turn.
Advanced: Make sure only open ended questions are used and (LSI) is applied. 


FOLLOW UP
Explain the importance of team dynamics on the shopfloor not only for a good working relationship but also for the geraral vibe in the store. This is sensible for customers. This is also a skill that is very important to learn for advising customers. 



SESSION #3

GOAL
This sessions will focus on the uniqueness of each team member. It will give a boost to your team and allows a new team , or member, to get to know the dynamics within the team.


HOW
Sit down in a circle, the ambassadors are asked to answer two questions about their collegue. (#3 is optional)
1. What characteristics him/her within the team?
2. What skills or trait do you admire in him/her?
(3. What does working at North Sails mean to you?)
Afterwards the ambassadors take turn in sharing their answer with the group.


DO

  • Give a short introduction to the team and explain the goals.
  • Ask every ambassador to answer the questions about the college sitting on their right.
  • The ambassador take turns in sharing their answers with the team.

RECAP
Round of the session and summarize what went well and what didn’t.  Are there things about the dynamics that should be changed? Or are you happy with the communication in your team? Ask the ambassadors how they feel after hearing the compliments from their collegues. Explain the importance of diversity in a team.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
Repeat this session every 6 months. This will give the team a boost. This is a good session for welocoming a new team member. ( what is their contribution to the team?) 


FOLLOW UP
Think about the compliments you have heard and others. Are there skills you would like to improve and how?



SESSION #4

GOAL
Who are you and how do you translate that in you apperance? These steps will provide skill for styling others. Beside that it is a good way understanding the style of you fellow ambassadors and.


HOW
The ambassadors will present themselves to the group explaining and clarifying their personl style.
The aim is to use keywords to describe their personal style. The other ambassadors can ask questions to dig deeper into the persenters story.


DO
Prepare the information by forehand and prepare for questions. Read all the steps and the document KEYWORDS.

  • Give a short introduction to the team and explain the goals.
  • Explain very shortly to them what keywords are. and give examples. The point is to stay on the surface.
  • The ambassador take turn in presenting their personal style. They can use their own outfit even hairstyle and make-up. Every ambassador will get 2 minutes.

RECAP
Give a short recap of the session. Start by giving pointers on how to present yourself and how to use the right words to translate style.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it through the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
Beginner: try to translate the style in look and feel ( keywords)
Advanced: Use only keywords into translating the style and appearence. Let one ambassador translate the style of another ambassador.
Refresh: in stead of only using your own outfit also use other items on the shop floor.


FOLLOW UP
Use the knowledge in your everyday looks. How do you represent yourself and the brand? This is also a skill that is very important to learn for advising customers. 



SESSION #5

GOAL
Today’s goal is see if the terms look, appereance, personal style and teamspirit are all coming together.


HOW
Make teams of two. Everyone will make a set for the other based on personal style and apperance. Tell them that the set needs to be presented to the rest of the team using keywords and characteristics of the person. (Like they would do in advising a customer. )


DO
Read all the steps. Prepare the information by forehand and prepare for questions. Know all the KEYWORDS by forehand.

  • Give a short introduction to the team and explain the expectations.
  • Let them make sets and prepare the presentation.
  • Let the team take turns in presenting their set and let them answer questions from other team members. If needed fill in the gaps.

RECAP
Summarise the morning session what went well and what didn’t. Look if you have managed to reach the goals and what should be adapted or still worked on?

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated?


TIPS
practical: Try to ask as many as possible questions.
advanced: if you have already have done the moringsession about bodytips/fits and terminology mix that in as well. 


FOLLOW UP
This is also a skill that is very important to learn for advising customers. Advise to read the document KEYWORDS



SESSION #6 (30 min session )

GOAL
Next to knowing the team is knowing the store important for the dynamics and flow on the shopfloor.This session is about getting to know the store and see it through the customers eyes.


HOW
This session will take pace either on the shop floor or the stockroom. on the whole shopping floor and outside in front of the facade of the building. Print the document RETAIL IS DETAIL and let the ambassador go through the checklist together. Divide them into diffenert groups covering a differnt part of the store. Afterwars go trough the checklist together.


DO
Read all the steps and print the document RETAIL IS DETAIL.

  • Give a short introduction to the team and explain the goals. Make groups of two or three ambassadors.
  • Let the ambassadors take a look at their part of the checklist and write things down.
  • Then re-evaluate the checklist all together.

RECAP
Round it off. Explain the value and importance of a clean and tidy store for the cusomers. And how to keep it that way together. Repeat the week goals to the team and make your expectations clear. You will find out together if you have managed to check the boxes. (Check page 1)

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
Do this once a week, give the list to one of your ambassadors and let them do it by them selfs. It will create more awareness for what is around them. This is a good session for new emlpoyees.


FOLLOW UP
Gives tasks to the ambassadors to fix all the things you have noticed during the check. 


Vm guidemap

GOAL
The goals is for the Ambassadors to understand where the ‘ weaknesses’ are in the stores and where the strengths are. When they know this they can learn how to play with this knowledge on the shop floor. By using it in your VM and in your positions on the shop floor.


HOW
Grap a few different items. The items can contain a slowseller a bestseller an important look ( keylook) a evergreen (icon) etc. Give a item to an Ambassador an ask them to place it on the right spot on the shopfloor. Then discuss this spot and why this spot is the best spot or why another spot would be better.


DO
Read all the steps and collect the items you need.

  • Give a short introduction to the team and explain the goals.
  • Give the first item to a stylist and evaluate.
  • Repeat until all items are discussed.

RECAP
Summarize the session where are the hotspots, what tasks should be done where?

FOLLOW UP

What are the key pointers for using it on the shop floor and how to integrate it trough the day?Explain the importance of a good transaction at the cash desk. Talk about how to witch way its best to stand and to keep making eye contact and conversation.

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Also start with these reflections the next morning.


TIPS
Discuss the groundplan with the Ambassadors. Because we can play around with the plan we can think of ways how to improve it. Make a groundplan and mark the places discussed. 


FOLLOW UP
Now you know the shopfloor and the locations better. And you can also look and help you Ambassadors how to implement it trough the day. 


 

Keywords

WEEKGOALS
The goal of these sessions are for the ambassadors to start using keywords and a more broad
vocabulary to describe the garments and articles to place the garment in a setting in give them a ‘feeling’.

  • At the end of the week the Ambassadors will know what key words are
  • The Ambassadors will know more terms for different colours and how to describe them
  • At the and of the week the ambassadors will have learend how to use the keywords and colors the right way in advice with customers
  • The Ambassadors know the essence of the key looks and know how to implement them into a wearable set.
  • The Ambassadors know what keywords are importent for the different collections (Icons, Deep blue, Ocean bleu and Black) and how to use them

SESSION #1 (checking knowledge)

GOAL
Going back to essence of the keylooks why and what makes it that strong? and what in the items makes it that keylook? Try to get to the bottem of some items togeheter with them Ambassadors what keyword fits best and explain the use of keywords.


HOW
First explain what keywords are and what they are used for. You can check the document KEYWORDS. The Ambassadors choose one item. Put them down on the floor and let every Ambassador make notes. Disect the items and try to find out what keyword it could. Think of keywords as Tailord, College, Nautical, Outdoors, City, On trend, Smart, Classic, Realxed, Beach, Travelwear.

DO
Read the document KEYWORDS.

  • Give a short introduction to the team and explain the goals.
  • Tell the team to each get one product from the shop floor.
  • Sit down in a circle and go around till every item has passed. Let the ambassadors take notes.

RECAP
Summarise the morning session. What defines a keyword? What items can match this? When do you wear it and why?

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Do you think all the info has reached the Ambassadors and how was their participation? Think about the morning session and take your reflections with you the next day.


TIPS
refresh: take new items from the
shopfloor with a differnt look and feel.
advanced: Try to place them within a collection

FOLLOW UP
Look and hear if the Ambassadors use the keywords in the advice they give to the customers. If not try to give advice on how to implement it in a conversation. 



SESSION #2 (giving information)

GOAL
This session puts the focus on the keywords that are important to describe the collections within our collections. Icons, Deep Blue, ocean blue, Black.


HOW
Read the document BRANDKNOWLEDGE. In this document there is a lot of infomration the brand would like to tell with the collections made. Also look at the collection information and lookbooks. Together you will write down the keywords you think are imporatant for the brand and the colelctions. These you and the team can use during the day.

Do

  • Give a short introduction to the team and explain the goals.
  • Then start with showing writing down the keywords on a big peace of paper. use look books etc. for inspiration.

RECAP
Round of the session and summarize what went well and what didn’t.  Did the essence of the brands come to day? Go trough the peace of paper.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it through the day?

ADJUST
What went well and what could go better? Did you get to do every collection? if not repeat this session. Share the info with the other stores.


TIPS
practical : repeat the session is not al the collections were discussed.
advanced : repeat this session every now and then with new colelctions  


FOLLOW UP
Think about ervything that has been discussed this morning. Use the knowledge in advice for the customer and to explain what the brand stands for. You make it more appealing for customers. 



SESSION #3 (giving information)

GOAL
This session puts the focus on the keywords that are important to describe the collections within our collections. White


HOW
Read the document BRANDKNOWLEDGE. In this document there is a lot of infomration the brand would like to tell with the collections made. Also look at the collection information and lookbooks. Together you will write down the keywords you think are imporatant for the brand and the colelctions. These you and the team can use during the day.

Do

  • Give a short introduction to the team and explain the goals.
  • Then start with showing writing down the keywords on a big peace of paper. use look books etc. for inspiration.

RECAP
Round of the session and summarize what went well and what didn’t.  Did the essence of the brands come to day? Go trough the peace of paper.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it through the day?

ADJUST
What went well and what could go better? Did you get to do every collection? if not repeat this session. Share the info with the other stores.


TIPS
practical : repeat the session is not al the collections were discussed.
advanced : repeat this session every now and then with new colelctions  


FOLLOW UP
Think about ervything that has been discussed this morning. Use the knowledge in advice for the customer and to explain what the brand stands for. You make it more appealing for customers.



SESSION #4  (testing knowledge )

GOAL
At a basic level you should be able to say at least three things about every article. The easiest way to do this is to talk about the model fit, fabric but lso use keywords, effects and scources. It will seem difficult at first but there will be a moment were you will be able to link items to earlier trends. By training this it will soon go fluently.


HOW
Assign a look from a page in the lookbook to a set of Ambassadors.  Let the Ambassadors take e few minutes to discuss the look and feel and them take time to make their own set with that look. ask the participant to give a short presentation of the look chosen using at least 3 terms per item.


DO

  • Give a short introduction to the team and explain the goals. Make groups of two and assign the looks.
  • Then let the Ambassadors get the look that belongs with the look form the book an prepare the presentation.
  • Listen to the presentations of the ambassadors the summery must be short and easy to obtain.
  • Try to help the Ambassadors understand each term and give examples. fill in the blanks.

RECAP
Round it off. Why is the full descrpition of a product so important?

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it through the day?

ADJUST
What went well and what could go better? Do you think all the info has reached the Ambassadors and how was their participation? Think about the morning session and take your reflections with you the next day.


TIPS
practical: with more people make bigger groups. Make sure everyone gets a turn.
Advanced: Make the mood in the pictures more abstract so the Ambassador needs to be able to explain very well why the outfit or items where picked. 


FOLLOW UP
Explain the imporatnace of hoe the description is a part of your knowledge. It is a way to show knowledge and to divide yourself as a brand and brand Ambassador. 



SESSION #5 (testing knowledge)

GOAL
Color play an important part in describing a garment. There are not a lot of colors in our collections that is why it is important to describe the colors in a way they sound attractive.


HOW
This session focussues on using the correct color name to describe a garment. Make a selection of garments with differnt colors. Every styist gets a few minutes to write down a color name or description for each garment.

DO

  • Give a short introduction to the team and explain the goals. Pick out the different garments that will be discussed.
  • The Ambassadors have a few minutes to write down the color names.
  • The Ambassadors will take turns in presenting one of the garments. Continue until all garments have been discussed.

RECAP
Give a short recap of the session. Did you come up with good names? what names will be used? Explain the importance of using cohesive color terms for the garments.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
Advanced: do the same with prints. To get the full advantage also include the fits and productgroup
repeat the session to keep introducing new color names

FOLLOW UP
Practice on the shopfloor. Listen of the ambassadors are using the correct names. 



SESSION #6 (30 min session )

GOAL
In this session the goal is to test if the keywords are understood and can be visualized in making a set.


HOW
This session will take pace either on the shopfloor or the stockroom. The Ambassadors will makes sets with the 4 keywords given to them. by doing so, the Ambassadors need to be able to explain the set form top to bottom. Using 3 terms, color descriptons and keywords.


DO
Read all the steps and prepare all the info.

  • Give a short introduction to the team and explain the goals.
    make groups of two or three ambassadors.
  • Every group get’s 4 keywords and should make a set with them.  Give them a few minutes to discuss the presentation.
  • Then re-evaluate the sets together.

RECAP
Round it off. Explain the value and importance of the keywords and the descripbing of colors. Repeat the week goals to the team and make your expectations clear. You will find out together if you have managed to check the boxes. (Check page 1)

FOLLOW UP

What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Repeat them in single morning sessions to put focus on these items.


TIPS
Do not only use  the articels but make the set and keylook complete by using asseccoires. 


FOLLOW UP
Check if the Ambassadors use the words easily in a conversation.Practice on the shopfloor on slow moments. 


Body language

basic level 
WEEKGOALS

The goal of the weeksession is to learn how bodylanguage effects the communication between people. Emotions and expressions can all affect the way we react to each other but also have an effect to the way the customer reacts to you. The way you stand and represent yourself on the shop floor is important for  the way you eventualy communicate to the customer.

  •   Learn the different effects of body language
  • Learn the different ways of body language there are
  • Every Ambassador Should use the appropriate body language when they are working in a store.
  • Every Ambassador will be aware of his/her intonation when communicating with customers
  • Every Ambassador understands how intonation (just like body language) has a big influence on how a message is received
  • All the Ambassadors know how to use this knowledge and implement it into welcoming customers and using icebreakers.

SESSION #1 (checking knowledge)

GOAL
The main goal of this excerise is to learn to read the effects of body language. And to know what body language is appropriate for working a the store.


HOW
Read all the steps and collect what you need. Ask a stylist to step forward and pick a card from the pile. The Ambassador should walk from the group to a given moment. And protray the emotion while walking back. The stylist should only do this by body language and facial expression.


DO
Read the steps and collect what you need. Make the cards and place the pile.

  • Give a short introduction and explain the goals to the team.
  • Let the Ambassador take a card form the pile and portray the chosen emotion.
  • Repeat until all the Ambassadors have had a turn or time is up.

RECAP
Summarize the morning session discuss with the group how it went. How could they tell it was that emotion ? What were the caracteristics. If they didn’t guess what was missing?

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Also start with these reflections the next morning.


FOLLOW UP
Take an extra close look at your own and at the body language of you stylists. If you see unwanted bodylanguage talk about what the Ambassador is portraying. 



SESSION #2 (giving information)

GOAL
The goal is to make the Ambassadors aware of the different ways of communications there are.


HOW
Take the Ambassadors trough the document BODY LANGUAGE and explain to them what kinds of ways communication and bodylanguage there are.

DO
Prepare all the information by reading the document BODY LANGUAGE. and prepare for questions.

  • Explain the goal and the use of differntent ways of communication.
  • Take them through the document and give examples by explaining different situations in the shop floor.
  • Take time to answers questions.

RECAP
Summarize the morning session.And explain to the Ambassadors that bodylanguage will make the message clearer to the customers. By working on you confidence and how you come across you will make the customer feel more at ease and conversations will become more comfortable.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better?


TIPS
Advise to read the document Body language. Let the Ambassadors make notes. 


FOLLOW UP
Take an extra close look at your own and at the body language of your Ambassadors. If you see unwanted body language talk about what the  Ambassador is portraying. 



SESSION #3 ( giving information)

GOAL
The main goal of this session is to learn the importance of intonation when communication. The same senentence can have different meanings when you change intonation.


HOW
Write down sencentes for the group. (collection of brand related) And make cards that have an emotion written down. Let every Ambassador take one sentence and one emotion en let them read it to the group. Let them only use their voice to portray the emotion.


DO
Make the all the different cards in time. Prepare your information and be prepared for questions.

  • Let the first Ambassador take the two cards from the pile and portray the emotion.
  • Discuss with the rest of the team:-
    -Did the team get the emotion the Ambassador was protraying and why do they think so?
    -Discuss how the voice influenced the message.
    -Discuss the right intonation for this sentence, is this loud or soft, exited of  more toned down. Maybe this is one that can be changed all the time.

RECAP
Let the stylists summerize the morning session. Explain the value and importance of using the right intonation

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it through the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
Let the same sentence be read more often but in different emotions. If it’s hard to control the body for the stylist while protraying the emotion. let the stylit take place in the fitting room. 


FOLLOW UP
Take an extra close look at your own and at the body language of your Ambassadors. At the end of the discuss the the intonation of customers and how their reaction was. 



SESSION #4  (testing knowledge )

GOAL
The goal of this session is for the Ambassadors to learn to understand what icebreakers are and how they can be implented on the shop floor.


HOW
Look at the document Icebreaker. and go trough the steps with the  Ambassadors on the shopfloor showing them what is right and expected from them and what is not the right way to use icebreakers with customers.

DO
Read and print the document ICEBREAKER and collect what you need.

  • Give a short introduction and explain the goals to the team.
  • Take the Ambassadors trough the steps on the shop floor
  • Open the discussion and answer questions.

RECAP
Evaluate the session give some pointers about how to make an icebreaker and how to form a personalized icebreaker.

FOLLOW UP

What are the key pointers for using it on the shop floor and how to integrate it through the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Start with these reflections the next morning.


TIPS
Let them read the document ICEBREAKER and.take the Ambassadors to points on the shopfloor were it’s best to use an icebreaker.


FOLLOW UP
Listen if the Ambassadors are using  icebreakers and conversation starters. 



SESSION #5 (testing knowledge)

GOAL
A customer will usually form an opinion of the brand with in 20 seconds. The first impression you make as a store but also as Ambassadors makes the difference.  This session is about taking the first step to make that difference but to make contact in the right way using body language and intonation.

HOW
This session is all about findinf the right moment and appropriate sentence and way to make contact with customers and start a converstation. You will see an overview of items that a customer might carry into the store. These items can be a great strating point for a conversation. The Goals is to stay in the game by coming up with an icebreaker or conversational starter using the items. When you stuck for words. You will be eliminiated from the game until there is a winner.


DO
Read all the steps and collect the items/pictures you need (items people may have when they come into the store). Prepare the information by forehand and prepare for questions.

  • Give a short introduction to the team and explain the goals.
  • Show the different items
  • Let the Ambassadors take turns giving a icebreaker / conversation starter
  • When someone fails to come up with one start with a new item.

RECAP
Evaluate the session Give some pointers about how to form a personalized icebreakers.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated?


TIPS
Small group: turn the session into a battle
Advanced: Set a timer, give very Ambassador a few seconds to come up with an icebreaker
Refresh: Make up new examples 


FOLLOW UP
Listen if the Ambassadors are using personalized icebreakers and conversation starters. 



SESSION #6 (30 min session )

GOAL
Today’s session is about taking all the info giving in the last week and bringing it all together. Repeat the week goals to the team and make your expectations clear. In the recap you will find out together if you have managed to check the boxes. (Check page 1)

HOW
Do a roll play with the team. This whole week you have been doing exercises to look at intontion, bodylanguage and making contact. First make two teams separate the team within the room. give each team pen and paper. Ask each paricipant to observe the other team. let them write down some things the notice. in how they speak t that moment. how the move, stand and what icebreakers they could use.


DO
Read all the steps. Prepare the information by forehand and prepare for questions.

  • Give a short introduction and explain the goals to the team.
  • Let the Ambassadors observe the other team and prepare the presentation.
  • Let the team take turns in presenting their observations and let them answer questions form other team members.
  • If needed fill in the gaps.

RECAP
Summarize the morning session what went well and what didn’t. It’s important for your Ambassadors to use icebreakers which are non sales related but to put the customer on a personal level with them.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated?


TIPS
Look at the bodylanguage of the Ambassadors and repeat this session every now and then.


FOLLOW UP
if stylists need more help let them read the document BODYLANGUAGE and  ICEBREAKERS practice on the shopfloor alsways give advice and guidance. 


Debat

GOAL
This morningsession is about knowing the ins and outs about collection, brand, fabrics, cabinet technique etc. You can apply this session to every skill or facet of knowledge you would like.


HOW
Choose a topic. Within this topic find a stroyline in wich one team is oppost and one team is for the statement you make. Make sure you let the Ambassadors know by forehand what the topic is so they can prepare. Then let them have a debat about this topic lasting for 5 minutes. Then when the time is over choose the winner ( the team who had the most factial arguments)
(Example: cotton is better than linnen.)


DO

Read all the steps and collect what you need.

  • Have a pen and paper ready to make sure you can take notes.
  • Give a short introduction to the team and explain the goals/rules.
  • Introduce the topic and set a timer. Give the Ambassador 5 minutes to finish this debate.
  • Discuss how it went and choose the winner.

RECAP
Summarize the session and the goal of the excersise to know have all the knowlegde obout a certain topic. This is good in a conversation with the customer and show your skill.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Also start with these reflections the next morning.


TIPS
Refresh: Choose different topics
Advanced: Dont give the Ambassadors a heads up about the morningsession but suprise them.


FOLLOW UP
Hang the notes in the cantine and share the knowledge with the rest of the team. 


 

Quiz

GOAL
The goal of this session is to test the knowledge of the team about a specific topic.


HOW
There are quizes prepared for you and the team about brand knowledge and collections on the academy under the header knowledge. You can/may always make a quiz yourself if you feel there is knowledge you want tested. Share the questions you have prepared online.


DO

  • Start with an introduction and explain the relevance. Hand out the quiz.
  • Give the Ambassadors a few minutes to answer the questions.
  • Afterwards go trough the questions with the stylists and make sure everyone understands the answers.

RECAP
Round off the session. Let the Ambassadors summerize the session. Ask them why they think this topic is relevant. If Ambassadors did pourly on the test ask them why, and how they feel they can improve.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Also start with these reflections the next morning.


TIPS
Don’t make the quiz to long. you want to have time to be able to discuss the questions afterwards.


FOLLOW UP
Look for ways to improve the weaker skills. Give separate tasks to the Ambassadors depending on wich questions they had wrong in which they should focus during the day. Evalute how thid is working out form them.


Quiz body types

It’s good to recognize body types on people. When you can do this, you can quickly see what shapes and silhouettes are good for them or not.

 

GOAL
The goal of this session is for every Ambassador to get acquainted with different body types and to recognize them.

HOW
Choose a couple of pictures from different magazines. Choose pictures with different body types. You can for instance choose celebrities or models etc.
When you go trough the pictures one by one you let the Ambassadors name the body shape and the next ambassador can say what would be a good style for this shape and the next can say why something is not.
Try only to use open questions when you want to receive information from the Ambassadors.


DO

  • Read all the steps and the document BODYSHAPES, collect what you need.
  • Give a short introduction to the team and explain the goals.
  • Introduce the pictures you have found and start with the first Ambassadors to find out what body shape this is. Go on to the next with each different question.
  • Let ambassadors make notes on one paper for your archive.

RECAP
Let the ambassadors summaries the session with their notes. And ask open questions.

FOLLOW UP
What are the key pointers for using it on the shop floor and how to integrate it trough the day?

ADJUST
What went well and what could go better? Did the team get it or should things be repeated? Also start with these reflections the next morning.


TIPS
You can also do it without the pictures but on each other. You can also make a quiz write the questions down instead of asking them and afterwards see who the winner is.


FOLLOW UP
Be aware of body types when you are dressing a person and in giving the right advice!